Designing a chic, feminine digital identity that reflects the salon’s high-fashion nail artistry.
A soft, editorial-inspired visual system built to enhance brand recall and attract a style-driven audience.
Paint Me Pretty needed a social identity that matched the tone of a premium nail and beauty studio. I crafted a visual system rooted in soft pink palettes, elegant typography, and clean editorial layouts that make every service look aspirational and luxurious.
Using Illustrator to create subtle motifs and Photoshop for polish and lighting refinement, the posts were designed to highlight nail art, signature finishes, and service narratives in a premium, minimal way. This refined content direction helped strengthen brand consistency, improve engagement, and position the salon as a go-to destination for modern, fashion-conscious clients.
